client logo-energizer

Energizer

To help the newly reinvented Energizer Bunny steal market share and build brand love, we took a cue from his advertising roots—interrupting well-known film genres with his characteristically cheeky ways. Only two months after launch, the new campaign generated a nearly 16% boost in Energizer’s brand appeal vs top competitors.

Culture, Interrupted

Since our MO is disrupting culture, we took to the place where it’s happening in real time. Though the Energizer Bunny has never uttered a word, we helped him find his voice—and occasionally his groove—across social media. The Bunny’s playful ribbing of memes, trends, and cultural happenings increased @EnergizerBunny mentions by 23x within six months.

The Bunny Goes *Tweet*

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Quicken Logo

Quicken

We helped Quicken sharpen its position as the go-to personal finance app for people who want clarity, confidence, and control over every part of their financial lives. Whether managing a household, growing a small business, or juggling both at the same time, Quicken gives you the power and perspective to plan for tomorrow—all in one app.

Know What's Next

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client logo-remax

REMAX

Data shows when it comes to choosing a real estate agent, nothing matters more than trust. With that in mind, we built a campaign that combines swagger and disruption to remind potential buyers and sellers of one important fact: RE/MAX agents are the most trusted in the business. 
</br>Full stop.

Camp + King is a full-service advertising agency making brands conversationworthy.

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Energizer—
The Bunny Hops (Back) Into Culture

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Quicken—
Know What’s Next

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REMAX—
The Most Trusted

Update

Camp + King makes the AdAge A-List

See all projects

Camp + King is a full-service advertising agency making brands conversationworthy.

The latest

Project

Energizer—The Bunny Hops (Back) Into Culture

Project

Quicken—Know What’s Next

Project

REMAX—The Most Trusted

Update

Camp + King makes the AdAge A-List

See all projects

Energizer—
The Bunny Hops (Back) Into Culture

Quicken—
Know What’s Next

REMAX—
The Most Trusted